Adyax, PCIS, and Make Up Forever, produced a set of specifications to describe both the business and technical requirements needed to support and optimize the solution.
The up-front requirements revealed that the incumbent Magento platform did not provide the needed support for marketing content and multilingual capabilities. Adyax recommended Drupal for a better web content management experience. Using Drupal enterprise best practices, the the platform would power a content-rich experience with multi-site architecture, dynamic content management functionality, and ease of third-party integration. For ease of management, support, and reduced overall cost of ownership, we also recommended to consolidate various domains, with different layouts, into one multi-country and multilingual CMS instance.
Once requirements were in place and the platform chosen, we led two development teams; the first architected and configured the enterprise content management system, integrated with Magento, while the second made use of existing creative assets and sliced the code from the existing site to quickly create a new theme for the Drupal eCommerce experience. This approach helped avoid duplication of effort and introduced ongoing efficiency to the development and site maintenance process by keeping the front-end and back-end code separate.